Evaluation of sales promotion effects on fast moving consumer goods——a multinomial logit model;

Research on Networked Controlling Mode of Marketing Expenses Based-on ASP for Fast Moving Consumer Goods Enterprise;

On the comparative analysis of marketing features of fast moving consumer goods

Study on the Distribution Channel of the Enterprise of Fast Moving Consumer Goods(FMCG);

A Model and Calculation Method For FMCG Distribution Center Optimization Selection;

An Empirical Study on Consumers Repurchase Intension to FMCG;

The Research on Strategic Channels Construction of Chinese Fast Consumable;

As the development of our country market economy,the development of the fast consumable is rapid,and the competion is more and more intense.

A Study of System Dynamics in Supply Chain of Inventory Management for Fast-moving Consumer Goods Industry;

The development status of fast-moving consumer goods industry is closely related to a country s economical development level and its citizen s living standard.