1) On Advertising Language
浅谈广告语言
2) The Hierarchies of Advertisement Language
谈广告语言的层次
3) Application of the Advertisement Language
广告语言应用摭谈
4) advertisement language
广告语言
1.
This paper conducts rough analyses on advertisement language from different perspectives of Cooperative Principle and Relevance Theory and carries out brief contrast between this two theories in order to help to have better understanding on advertisement language .
本文分别从合作原则和关联理论的不同角度出发,对广告语言进行了粗略的分析,并对两种理论进行了简单的对比以更好的了解广告语言的用法。
2.
This paper discusses the relation between the public media and advertisement language, Emphasis the three layers for the express type of advertisement language, advertisement language of the different media, advertisement language and the two-way interactivity of the public media, expound the problem of the application language in the advertisement creation at present.
本文着重论述了大众传媒与广告语言的关系。
3.
The conclusion is that advertisement language must conform to national culture psychology,must accord with public s receive capability and must respect human dignity without resentment.
广告既涉及到心理学,又关系到语言学,文章从这两个角度切入,结合广告实例探讨了广告语言运用中的一些普遍规律及相关技巧,认为广告语言应契合民族文化心理,顺应受众的接受心理,尊重受众人格,防止逆反心理的产生。
5) advertising language
广告语言
1.
An investigation into the regeneration state of advertising language——with a reference to the tracking of brand appearance-disappearance and behavioural changing-spreading;
广告语言再生状态探论——以品牌显隐与行为变及现象跟踪为例的一个调查
2.
American National Character and Its Advertising Language;
美国民族性格与美国广告语言
6) ad language
广告语言
1.
With the development of cross-regional and transnational commodity marketing, there appears the problem of cross-cultural orientation of Ad language.
在商品跨国销售的同时,随之出现的是广告语言的跨文化定位问题。
2.
In another word, ad language must be real in content(not exaggerated and vague),and moral in ideas(not vulgar, misleading and slanderous).
广告伦理要求广告语言既要表现伦理诉求 ,又要反映出道义上的责任感。
3.
Ad language is not the molder of language pattern, But the user of standard language.
广告语言是人们关注的热点问题之一。
补充资料：BASIC语言(见程序设计语言)
BASIC语言(见程序设计语言)
BASIC
吕AS{CBASICyLJy〔1下〕语言(BASIC)见程序设计语言。
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条