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1)  A Research Review on Consumption Mood
消费情绪研究综述
2)  The Summary about Emotional Regulation
情绪调节研究综述
3)  The review of western consumption emotions studies
消费情感研究述评
4)  consumption emotions
消费情绪
1.
In product consumption,the present research mainly focuses on the relationship between consumption emotions,which are elicited by product attributes and retail environment,and satisfaction.
消费情绪对购后行为有重要的作用,在产品消费中,以往研究主要针对产品属性和商店环境引发的消费情绪与满意的关系,本文作者在文献回顾的基础上,对由广告、消费促进和公共关系等其他营销者可控因素引发的消费情绪与购后行为的关系进行了定量研究,结果表明:由这些因素引发的消费情绪对满意有直接影响,并通过满意间接影响重购意向;对口传行为既有直接影响,也有间接影响,作者最后提出了本研究对管理实践的启示,研究的局限之处及未来的研究方向。
2.
Many authors have studied about consumption emotions since the 1980s.
情绪对人们的行为有重要的影响,在消费行为中,消费情绪也是影响消费者购后行为的重要因素之一。
5)  consumption emotion
消费情绪
1.
Consumption emotions play an important role in consumer post-purchase behavior and,therefore,the relationship between consumption emotions and post-purchase behavior becomes one research focus.
消费情绪在消费者购后行为中起着重要作用,所以消费情绪与购后行为的关系就成为众多研究成果的重点。
2.
Studies shows that, the emotion display ,service attitude and behavior of service provider influence customer emotion directly; meanwhile, consumption emotion influences customer loyalty directly.
有研究表明,服务提供者的情绪表现、服务态度和行为会直接影响顾客的情绪;同时,顾客消费情绪对顾客忠诚又存在直接影响。
3.
In order to investigate the mediation role of consumption emotion between service provider sociality and customer loyalty,The service Provider Sociality Scale,Customer Loyalty Scale and Consumption Emotion Scale were used to investigate 624 customers.
为探讨消费情绪在服务提供者交际活动与顾客忠诚之间的中介作用,采用服务提供者交际活动量表、顾客忠诚量表和消费情绪量表对624名被试进行调查。
6)  Summary & Review of Emotional Intelligence Research
情绪智力研究述评
补充资料:情绪


情绪
emotion

  ①心境,心情;②心理学名词。广义即情感,狭义指随同复杂的非条件反射(如吞咽反射、防御反射)而产生的恐惧、愤怒及食欲和性欲等的体验。
  
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