The strategic target and the way of realizing it are deeply influenced by Japanese culture such as seeking for grading system,collectivization culture and conjuncture consciousness.

This explains that all enterprises having in cutthroat competition need having brand crisis consciousness;working out brand crisis answers mechanism.

This article emphatically expounds the connotation and denotation of the five consciousness embodied in the development of the library cause,those are,human oriented consciousness,service consciousness,standard consciousness,brand consciousness and crisis consciousness.

On the sense of crisis and emergency measures of the modern Japan;

Such an illustration lays a foundation for the explication of the sense of crisis and the ethnic responses of Taiwan s Hakkas facing their cultural crisis.

Therefore,enterprises shou ld have strong sense of crisis,set up early warning system,further more bring up management personnel o f good quality constantly to realize the strategy of talents.

The management of crisis awareness is one of the most important contents in business management of crisis.

The crisis awareness offers a psychological support to the long-run Ameri.

Wei Zheng s thought in power about person in power who must have responsibility consciousness, just consciousness and thought of in power of crisis awareness in the Tang Dynasty, instructed Tang Taizong Li Shimin to be in power for 23 years, and led to "the managing of loyal view" of the history.