As one kind of political speeches, presidential election speeches deserve our attention, from which audience could get to know speakers’stance, attitude, and even their personal characteristics.

The contest performance products are key products of the professional athletic club,the professional athletic club must be according to their basic principles of cycle of life while managing,judge ahead the accurate position of cycle of the life,make the corresponding marketing tactics for a definite target in view,so the club could develop healthily and orderly.

By the research on literature and market investigation, and in the light of social humanity and macro economic condition in recent years as well, the present paper analyses the macro environment of China s professional sports.

By literature, investigation and interview, the author has found out the status quo of the service marketing in the professional sports market in China.