2) media marketing
媒介营销
1.
In order to achieve success in media marketing,mobile TV must offer special fast information for audience,acquire more share in advertisement market with lower price,build up large-scale,networking channels,and adopt an effective combination of public relations to set up a good image.
要在媒介营销中获得成功,移动电视必须为受众提供风格鲜明的资讯快餐,用较低的价格获得更多的广告市场份额,建立规模化、网络化的分销渠道,采取有效的公共关系组合树立自身良好的形象。
2.
Therefore, the selecting activity of the audience is the starting point and the orientation of media marketing.
受众选择行为是媒介营销的导向和出发点。
4) Marketing
[英]['mɑ:kɪtɪŋ] [美]['mɑrkɪtɪŋ]
促销;推介;营销
5) the tactics of mass media marketing
媒介营销策略
6) codes of ethics of mass media marketing
媒介营销伦理
补充资料：个体推销
个体推销
personal selling
个体推销(porsonal solling)买主和卖主面对面直接接触的推销方式。其特征是在交际过程中，随时都可通过言语、表情、手势及时交流，以便促成买主的购买。这种推销方式适宜目标顾客不多，地理位置集中且易辨认的场合。 (张玉峰撰马谋超审)
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条