The modeling symbol system in the arts of Chu is not only a creation of ancient Chu but also a reflection of sense of view and appreciation of the beauty,which has following features,admiring physical motion;holding body moulds;sensing to a special call-up;realizing the beauty of color and clearing up the space.

After making an assay of similar ideas between universal design and productsemantics,it focuses on modeling symbol and investigates product semantics at three different awareness stages from the view of universal design.