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1)  client equity retention
客户资产保留
2)  customer retention
客户保留
1.
By comparing the studies made by Morgen (2000) and Hennig-Thurau (2002) on customer retention dynamics and analyzing the intermediate variables, the authors renew the systemic integration and reveal the driving forces behind customer retention.
通过比较分析Morgen(2000)和Hennig-Thurau(2002)研究的客户保留驱动因素以及保留结果的中介变量,可以重新系统地整合并提出保留客户的驱动因素。
3)  customer equity
客户资产
1.
Research on Bank Customer Equity Management Model;
银行业客户资产管理模型研究
2.
The Study about Assessment and Management of Enterprise s Customer Equity;
企业客户资产价值的评估及经营管理研究
3.
It is crucial for enterprises to calculate and evaluate customer equity in the process of implementing customeroriented strategy.
客户资产的计算与评估是企业实行客户导向战略的基础。
4)  customer asset
客户资产
1.
The enterprises start to make use of the asset management to manage customers after the proposal of customer asset concept.
客户资产的概念提出来之后,企业开始借助资产管理的方法来经营客户。
2.
From the early beginning of this century, scholars had paid great attention to the customers’asset, customer asset’weight, stru.
企业对客户资源的重视导致了将资产的概念延伸到客户的说法,从本世纪初开始,客户资产开始受到学者们前所未有的关注,客户资产价值的衡量、客户资产价值构成以及客户资产战略经营成为这一领域的研究热点。
5)  customer equity management
客户资产管理
1.
The theory of customer equity management is a new economic theory applying for service-oriented economy, which highlights the essential role of customer equity as core equity.
客户资产管理理论是顺应服务经济的新管理理论,它突出了客户资产作为核心资产的关键地位。
6)  High Net Worth Individual(HNWI)
高净资产客户
补充资料:国有非经营性资产转经营性资产
国有非经营性资产转经营性资产%26#8212;%26#8212;是指行政事业单位在保证完成正常工作的前提下,按照国家有关政策规定,将国有非经营性资产以出租、出借等形式从事生产经营活动。
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