The appreciation of movie art has aesthetic attributes with people s spiritual requirement of beauty and "the second nature"formed under the principles of aesthetics.

There are three aspects of the sub-culture system of the movie art:(1)the starting point-its difference from traditional art;(2)the existing condition-its recognition of the modern culture;(3)the expressing form-its special value function and expressi.

Impacts of digital technology on film and TV art;

Compared with the other art forms, film and TV art, as the most vivid and colourful art form and education media, can play many incomparably active roles in enhancing comprehensive cultural quality of the nationals.

The successful adaptation of Shakespeare s dramas strengthens and deepens the poetic and philosophic connotation of both visual and audio models in film and TV art, helps to improve their aesthetics as a whole, and provides creative experience for “poetic film”.

As the important component of masses cultural consumption,type already as various core artistic media that culture blend,travel various films and television programs ~ Accordingly,movie & TV art educates and already becomes the important standard which weighs national cutural dynamics.

As a result of Movie & TV art s affection, quasi Movie-TV type novel reflects people s knowledge of the relationship between movie and TV art and novels,and shows that novel has to attach itself to movie and TV art.