1) database of marketing illness cases
营销病库
2) viral marketing
病毒营销
1.
The simulation result shows that viral marketing promotion strategy can improve Website promotion effectively and a network with larger average degree can accelerate the promotion process remarkably.
仿真结果表明:采用病毒营销推广策略在BA网络上进行网站推广时,可以带来推广效果上的明显改善;在平均度较大的BA网络上进行网站推广其效果要优于在平均度较小的网络上进行。
2.
In this paper,it summarizes the successful Happy Viral Marketing Network and describes the Viral Marketing Media and the five steps of spreading Viral Marketing.
2008年最重大的网络事件之一就是开心网在白领群体中的流行,开心网在短短一年的时间里发展成中国综合交友类网站第一名,造就了一个病毒营销的经典案例。
3.
The term viral marketing is the Hotmail company\'s venture capitalists Steve creating to describe Hotmail growth behind it.
病毒营销流传已久,但作为一种营销策略,它仅仅可以追溯到五十年前的口碑营销。
3) data base marketing
数据库营销
1.
The development of IT offers new sale ways and means,such as web marketing and data base marketing.
IT的发展提供了崭新的营销渠道和营销手段,如网络营销和数据库营销。
2.
This article mainly studied about data base marketing theory, and the marketing mode applying in sedan marketing.
本文主要是对数据库营销理论、营销模式在轿车市场中的应用加以研究。
4) database marketing
数据库营销
1.
Database Marketing Research on Credit Card of Commercial Bank of China;
我国商业银行信用卡数据库营销研究
2.
The Research on Construction and Demonstration of Database Marketing System;
数据库营销系统的构建及实证研究
5) Marketing database
营销数据库
1.
In the USA, 80 percent of manufacturers and retailers have built the Marketing Database.
在美国,80%以上的制造商和零售商早已拥有了营销数据库,可以说,数据库营销已成为当今西方市场营销理论与实践的基础;而在国内,数据库营销才刚刚起步,尚属刚开始的了解、学习和探索阶段,很多企业对数据库营销存在着不同程度的误解甚至完全不知,使数据库营销这样独具竞争力的营销工具在中国企业中尚未发挥应有的作用。
6) viral marketing
病毒性营销
1.
As an Internet marketing method, the viral marketing strategy has already been accepted and practised by many enterprises,which brings them great profit as well as risks in the process.
病毒性营销策略作为一种网络营销方法已被众多企业接受并实践。
2.
The viral marketing having been accepted and practiced by many enterprises is one of the marketing strategies,which can broaden the medium of information spreading with the aid of the ways of virus spreading.
病毒性营销是借助病毒传播的方式,扩大信息传递渠道的一种营销推广策略,已被众多企业接受和使用。
3.
We using“5Rs”of integrated marketing to analyze the possibility of viral marketing communication based on SNS to be an integrated marketing platform.
目前基于SNS平台的病毒性营销正从单纯以口碑营销为表现形式的病毒式营销向整合了线上线下各种资源的社会化媒体整合营销发展,通过整合营销的5Rs理论分析基于SNS病毒式营销传播基础上的整合营销平台的可能性。
补充资料:阿库雷里病