To satisfy the demands of China s economic transformation, market opening and market order reorganization, it is necessary to carry out the strategy of green mark plus brand in the production and management of agricultural produce to adapt to the changes of market environment.

This paper,based on the national conditions of China,discusses from three angles of green aesthetical ideas,ecological planning,and green signs the development orientation of the new century architecture—taking the road to green architecture.

The construction of green ecological EP residence must have green consciousness and green standard.

According to the development of green product and green label,the definition and features of green product are presented, the significance and attestation rule of green label is clarified, and the relation between green product and green label is analyzed.

The surveillance and authentication of the green label is an important administrative instrumentality, which is used for supervising and managing green products, safeguarding the consumers and the enterprises legitimate rights and interests by the government .

Through investigation of the greenbelt indext and greenbelt network in Enshi urban area, this paper analyzes the current situation of environmental afforestation and puts forward a lot of meesures that are people - oriented and can creat optimum residential environment.