The immoral action tendency of college students in their lives and study becomes serious increasingly,which influences very much their correct world outlook,outlook on life,and values establishment.

As one part of organizational culture,ethical climate influences the ethical behavior occur directly.

Profit is the primordial cause and the most straightforward impetus to enterprise behaviors, whereas ethical behaviors are beyond material gains.

This paper fixes on the contradiction between the economic behavior and the ethical behavior of human beings, and the author points out that this dilemma is caused by the permanent contradiction of the humane structure.

The factors to restrict the moral action of company s managers and countermeasures;

Ration and emotion: acomparision on moral actions between Chinese and Japanese;

Psychology healthy,moral action and moral culture;

psychological analysis of the non-moral behavior of college students;

On mechanism of selection of editorial moral behaviors;

Analysis of morals indifference and the reconstruction of moral behavior;

An investigation of students moral behaviour in Guangzhou Normal University;

Moral cognition,moral emotion and moral behaviour are tied up with thinking.

Economic Analysis of Moral Conduct——Moral Theory of New-Marxism Economics;

As for the college s moral education,therefore,we should focus on such three aspects as moral cognition,moral will and moral conduct of college students.

This paper analyses in detail some questions,such as the conversion of morality and politics,goal idealization and modelization of moral education,and confusing the difference betwwen moral problems and psychological problems,attaching importance to moral principle and instructing rulesbnt,ignoring the train of moral conduct.