1) informing
告语
1.
In the Romance of the History of the Three Kingdoms the author applies the writing pattern of informing style to the development of the plot, which makes informing style play an immeasurable role in the works.
在《三国演义》中,作者将告语类文体的撰写模式熟练地应用于情节发展之中,使告语类文体在作品中发挥了不可低估的作用。
2) advertisement
广告语
1.
The paper, based on a large collection of advertisements and problems in advertisement, proposes five principles governing advertisement writin
本文收集了大量的广告语。
2.
As a language phenomenon or a cognitive behavior,metaphor is widely used in the advertisements for its unique rhetorical function and expressive effects.
隐喻作为一种语言现象或一种认知行为以其特有的修辞功能和表达效果在广告语中得到广泛运用。
3) advertisement language
广告语言
1.
This paper conducts rough analyses on advertisement language from different perspectives of Cooperative Principle and Relevance Theory and carries out brief contrast between this two theories in order to help to have better understanding on advertisement language .
本文分别从合作原则和关联理论的不同角度出发,对广告语言进行了粗略的分析,并对两种理论进行了简单的对比以更好的了解广告语言的用法。
2.
This paper discusses the relation between the public media and advertisement language, Emphasis the three layers for the express type of advertisement language, advertisement language of the different media, advertisement language and the two-way interactivity of the public media, expound the problem of the application language in the advertisement creation at present.
本文着重论述了大众传媒与广告语言的关系。
3.
The conclusion is that advertisement language must conform to national culture psychology,must accord with public s receive capability and must respect human dignity without resentment.
广告既涉及到心理学,又关系到语言学,文章从这两个角度切入,结合广告实例探讨了广告语言运用中的一些普遍规律及相关技巧,认为广告语言应契合民族文化心理,顺应受众的接受心理,尊重受众人格,防止逆反心理的产生。
4) Advertisement Language
广告语
1.
Advertisement language is the soul of advertising,but the present situation of advertisement language is unoptimistic.
广告语是广告的灵魂,但当前广告语的使用现状不容乐观,存在如下问题:成语仿词过度使用、语言夸张失真、语言品味格调低下、布满文字陷阱等。
2.
When the advertisement language communicates the information about ware and service,it can make a rhetoric mirage stealthily.
广告语在传递商品或服务信息的同时,也可能在悄悄地制造修辞幻象。
5) ad text
广告语篇
1.
The application of the theory of ellipsis to ad texts is both a new attempt and a challenging job.
省略是古老而未决的难题,把省略理论运用于广告语篇分析这是一种新的尝试,也十分富有挑战性。
2.
The object of my research is the latter, namely, to analyze the ad text in order to cognize the language in this kind of text rationally and enri.
本文研究对象为后者,即选取广告语篇加以分析,在达到对该类语篇语言理性认识目的的同时,也丰富功能理论在实践语言认知方面的知识体系。
6) advertising language
广告语
1.
The Study of Advertising Language from the Perspective of Relevance Theory;
关联视角下的广告语研究
2.
Anyone or company infringing the copyright of advertising language will undertake the corresponding civil,administrative and criminal responsib.
广告语是借助文学艺术手段,追求高度的创意,对商品和服务信息的一种文字表达方式。
参考词条
补充资料:告语
1.告诉;述说。 2.文体类别名。
说明:补充资料仅用于学习参考,请勿用于其它任何用途。