In recent years a large number of merchants have been pouring from Zhejiang Province into the shopping area of Guanqian Street.

With the acceleration of city construction in China, many cities are confronting with such issues as the reconstruction of the business center in the old city zone and the construction of the new business zone in sub-center of city.

Parking facilities are very important to the construction and development of urban business zone, but the constrction and managemant of urban parking lots on business zone has fallen behind and cause series of guestions, it is has been one of the crucial problem of urban planning and construction.

The analysis of business circle is of great significance for business to carry out its production and operating activities.

The author puts forward that the formation and development of business circle and the change and development of a city will be mutual beneficial for each other.

Although the importance of trading area overlap and shopping behavior with multiple purposes are realized theoretically,such factors have not been introduced to the trading area defining models quantitatively.

The Analysis of the Attraction of City Retail Enterprise s Trade Area Based on Analytical Hierarchy Process;

Traditional trade area theory is an effective tool to study business enterprises,especially to study the coverage of retail enterprises.

With the rapid development of chain convenience store—— the most prospective retailing trade, it is of great realistic and theoretical importance to study the characteristics of trade area and provide evidences for scientific location-making.