Generally speaking,the Chinese Traditional Way of Thinking attaches great importance to wide aspects such as integral whole,self-realization and political utilitarianism,and other different characteristics.

The direct motive from the life long education is the development and transformation of science, economy and society, therefore, the utilitarianism objective is the essential characteristics in the 60′s and 70′s of the twentieth century in the developed nations.

On the Unity of Unility or Nonutility in Aesthetic Education;

It introduces the design course,analyzes the aesthetic value research of the bionic building,analyzes the meaning of researching the aesthetic value of the bionic building,and discusses its aesthetic value from the aspects of figurativeness,infectivity,utility,creativity,which will exploit the architectural design ideas and accelerate the research and development of the bionic building.

Instinct activities is the aim in nature,It is natural existence state of man;Production and labor is the aim for utility,It is social existence and the changing state of man;Aesthetics and play is the aim for no utility,but for self,It is spirit and cultural existence of man.

The cultural resources of the literary utilitarianism of the May 4th enlightenment;

The aesthetic feature of ads on TV is different from that of pure literary arts in the following aspects:1) dialectical unity of utilitarianism and artistry;2)complementation of authenticity and assumption;3)connection between restriction of subject and succinctness of form.

History tells us that with the alternation of life style for human beings, fashion of men’s outfits represented by capitalists are instructed by style of formulation and developed based on facilities and utilitarianisms.