1) standardization and localization of marketing
营销标准化与本土化
1.
The paper analyzes the strategic choices of expansion modes of international market, standardization and localization of marketing and the modes of brand strategies for international marketing, and puts forward some proposals.
本文就国际营销市场扩张模式、营销标准化与本土化、品牌战略模式的战略抉择问题进行了分析,并提出了战略抉择的建议。
2) localization marketing
本土化营销
1.
In Chinese foreign capital business business localization marketing strategy and enlightenment;
在华外资商企本土化营销战略及启示
3) marketing localization
营销本土化
4) marketing standardization
营销标准化
1.
To expand in the global market with a greater speed,marketing standardization strategy has become the most popular strategy adopted by multinationals because of its scale economy and cost advantage.
标准化作为全球营销战略的标志性立论,强调以全球整体化的视角看待各个国家市场,强调发掘并充分利用各国市场的趋同性特征,由于其规模经济和低成本优势,营销标准化战略成为当今跨国公司在全球市场迅速扩张的有力武器。
5) Global localized marketing
营销全球本土化
6) marketing localization tactics
营销本土化策略
补充资料：欧洲标准化委员会标准(见欧洲标准化委员会)
欧洲标准化委员会标准(见欧洲标准化委员会)
standards of CEN: see European Committee for Standardization; CEN
Ouzhou BiaozhunhuaW白}和。nhui biaoZhun欧洲标准化委员会标准(stand田月5 of CEN)见欧洲标准化委员会。
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条