With the world economic development,social progress,high-tech communication technologies and the use of continuous improvement,the domestic TV,radio and other traditional electronic media and networks, mobile phones and other new media in a major football matches,news reports have become increasingly obvious advantage.

The findings indicate that congestion,construction safety and riots of fans are the key factors for the public safety of football matches and also the direct cause of casualty.

Under this background, studying the marketing strategies of China professional football club games has a certain both academic and practical value to present managing state of China professional football cl.

Discussions on some issues existing in Chinese professional football clubs;

International transfer of Chinese professional football players;

Comparison between Chinese and foreign professional football club management mechanisms;

Development of Chinese football industry from angle of capital operation;

Formation and development strategies of football industry in China;

With the development of Chinese football professionalism,the development of Chinese football industry holds huge potential,but the current fact is not optimistic.