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1)  comprehensive ability of marketing
综合营销能力
2)  comprehensive marketing
综合营销
3)  Marketing ability
营销能力
1.
On the Analysis of Government Marketing Ability in Urban Marketing;
城市营销中的政府营销能力分析
2.
Based on the analysis of the reasons for the state-owned enterprise s lack of marketing ability, this paper discusses how to develop the state-owned enterprise s lack of marketing ability and suggest a marketing innovation system for the state-owned enterprise.
在对国有企业缺乏营销能力的原因分析的基础上,探讨了如何开发国有企业营销能力,并提出了国有企业营销创新系统。
3.
The forestry enterprise s marketing ability is effected by the marketing environment .
林业企业的市场营销能力是受营销环境影响的。
4)  marketing capability
营销能力
1.
Study of relationship between market knowledge competence,marketing capability and organizational performance;
企业市场知识能力、营销能力及组织绩效间关系研究
2.
Using the data from Anhui,This paper takes the lead in exlporing the dimensions of marketing capability of Chinese manufacturing enterprises,and gets the five basic dimesions of markering capab.
本文基于安徽的数据,在国内率先对制造业企业营销能力的维度进行了一项探索性分析。
3.
This paper based on the perspective of Resource-based View and Dynamic Capabilities Theory,proposes that marketing capability is company s dynamic resource representing core competence character,and it is company s important source of persistent competitive advantage.
基于资源基础理论和动态能力理论,可以认为营销能力是具有核心能力特征的动态资源,是企业持续竞争优势的重要来源。
5)  marketing competence
营销能力
1.
A comparison research of marketing competence between China- funded and foreign- funded enterprises in Shanghai;
上海内外资企业营销能力比较研究
2.
In short, marketing competence determines the future of MWEs in 21~(st) century.
我国的医药批发企业在得到迅速发展的同时,也暴露出存在的很多问题,医药批发企业的营销能力显得日益重要。
6)  marketing capabilities
营销能力
1.
Dual effect of marketing capabilities on innovation: Empirical test and explanation of christensen paradox
营销能力对企业创新影响的正负效应——兼及对“Christensen悖论”的实证与解释
2.
The lack of initiative and implementation of Chinese enterprise self-innovation may be attributed to weak marketing capabilities and extant literature did very limited research about this issue.
中国企业普遍缺乏自主创新是否与营销能力低下有关,国内外已有研究没有能够很好回答该问题。
补充资料:后勤综合保障能力(见后勤保障能力)


后勤综合保障能力(见后勤保障能力)
integrated logistic support capability

  houqin zonghe baoZhang nengli后勤综合保障能力(integrated logistiesupportc叩ability)见后勤保障能力。
  
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