1) advertisement exchange
广告交换
1.
Some experiences of English sci-tech periodicals on advertisement exchange with foreign periodicals;
英文版科技期刊对外广告交换经验谈
2) advertising communication
广告交际
1.
In advertising communication, how ad messages are communicated to the audiences and audiences interpre.
广告是一种特殊的交际形式,广告交际是“单向交际”。
2.
This thesis attempts to analyze the ostensive and inferential process of advertising communication within the framework of Relevance Theory and offers some suggestions on advertising design.
广告交际,作为人类言语交际的一种比较特殊的形式,是广告商和广告受众之间的交际。
3) interactive advertising
交互广告
1.
In the 21~(st) century, advertising media has shifted from the media of mass communication to digital interactive media, thus making advertising interactive, becoming digital interactive advertising.
进入21世纪以来,广告媒体由传统的大众传媒转向了数字交互媒体,使广告具有了交互性,成为了数字交互广告;同时,先进的信息技术使营销关系发生了变化:一方面,消费者掌握了获取广告的主动权,他们不但成为广告的搜索者,也可以成为广告的创造者,另一方面,营销者同样可以采用先进的信息技术更多地了解消费者,向他们投放更具个性化的广告。
5) advertising transaction
广告交易
1.
This paper aims at how to promote the operative efficiency in television advertising transaction, advances the connection between television advertising transaction and e-commerce, so that to construct an Internet based platform for television advertising transaction.
本文着眼于如何提升电视广告交易的流程效率,提出了把电视广告交易与电子商务相结合,构建基于Internet的电视广告交易平台。
补充资料：单官能交换基离子交换树脂
分子式：
CAS号：
性质：是指在离子交换树脂交联结构或非交联结构本体上仅含有单一种类交换基团的各种离子交换树脂的总称。如通常使用的磺酸型阳树脂、羧酸型阳树脂、季铵型阴树脂等。
CAS号：
性质：是指在离子交换树脂交联结构或非交联结构本体上仅含有单一种类交换基团的各种离子交换树脂的总称。如通常使用的磺酸型阳树脂、羧酸型阳树脂、季铵型阴树脂等。
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条