An analysis on pragmatic failures of foreign-related majors;

Pragmatic Failures in Intercultural Communication;

This paper analyzes some pragmatic failures in advertising translation from the aspects of language,culture,custom,view of value and so on;explores the important significance of cultural background and elaborates on some principles to avoid pragmatic failures in cross-cultural advertising translation.

Based on the theory of pragmatics,the essay analyses the phenomena of pragmatic mistakes in communicating with other countries in English.

People with different cultural background are easy to make pragmatic mistakes caused by cultural differences in cross-cultural communication.

Pragmatic Errors in Business English and the Cultural Analysis and Understanding;

Therefore,there should be enough understanding about the pragmatic errors in daily oral intercourse,which are caused by native interference and non-understanding of the cultural differences in Chinese and English.

We found that igeorance of pragmatic faculty,more frewuency of pragmatic errors and lack of cross-culture knowledge are universal among them.

Analysis on pragmatics failure in cross-culture communication and its countermeasure;

The problems in the Chinese-English translation of propagation language,which include linguistic errors,pragmatics failures and socialpragmatic failures,were analyzed with real examples.

This article studied some typical cases of pragmatics failure which come naturally and frequently to the Chinese students in their English expression,thus revealing the negative influence of pragmatics failure on the intercultural communication and the impressing necessity to strengthen their pragmatics competence.