Enlightened by the consumers psychology,the mental efficiency of domestic ceramic products have been discussed by the authors in this paper based on the general mental feelings of consumers towards different forms and decorations of domestic ceramic products.

This article analyzes the current situation of the production of daily-use porcelain in Jingdezhen and the reasons why it is backward from the aspects of shape design, decoration and technical level, and then make constructive suggestions on how to develop it.

The design of ceramics for daily use should start with the needs of man in life and the considerations to user-friendliness in design represent primary respect and care for man,the essence of all design.

To make ceramics for daily use artistic has been a continuous process of the development since the primitive society.

Through the test on the raw and supplementary materials in the course of producing daily ceramics,we find the cause of exceeding standard of Pb and Cd is the ingredients of Pb and Cd in the glaze colour.

Determination of the amount of dissolved lead from on-glost colouring, in-glost colouring andunder-glost colouring daily ceramics through a method of atomic-absorbing-spectrum can achieve more exactvalue and less disturbing factors.

The main thesis as a bionic form and abstract form of two Bionic] on aspects of the bionic Daily Ceramics use of the strengths and weaknesses of their application, thus providing designers to design options,advocacy designers to design more concise and easy to do,the more humanized daily ceramic products.