1) green image
绿色形象
1.
In our contemporary ecological civi-lization, EPR activities of a corporation involve a value pursuit of a green image aimed at ecological standards and obtained through commercial advertising.
在生态文明的当代，企业的环境公关活动中包含了哲学价值追求的三个基本作用：即以绿色形象作为企业追求的价值目标；利用公益广告等作为价值追求的手段；以生态效益为价值评价的最高标准。
2.
This article begins from the hotel green image implication, then analyzes the significance of hotel green image and how to set up hotel green image, at last the article points out some questions that should be paid attention to during the process of setting up hotel green image.
从饭店绿色形象的涵义出发,就树立饭店绿色形象的意义、饭店绿色形象如何塑造以及应注意的问题进行了探讨。
2) green image of the corporation
企业绿色形象
1.
So, what kind of image should the corporations build actually in 21 centuries? Without question," the green image of the corporation" will become the main trend of the development of the image of the corporation in the future.
那么,21世纪的企业究竟应该塑造什么样的形象?毫无疑问,“企业绿色形象”必将成为未来企业形象发展的主流。
3) Green Brand Image
绿色品牌形象
1.
The Influence of Green Brand Image on Brand Evaluation;
绿色品牌形象对品牌评价的影响
5) Statement on Hotel Green Image
刍议饭店绿色形象
6) green images
绿色意象
1.
The paper attempts to probe into green images in poems of the Tang Dynasty from the natural ecological perspective.
从自然生态的角度探讨了唐诗中的绿色意象,发现唐代的一些诗歌中,绿色给人的是惆怅、哀伤和悲愁的情愫,这是人类对大自然原始记忆的残存。
补充资料：产品形象
产品形象
product image
产品形象(produet image)即产品的魅力，指产品对公众的吸引力。它的心理机制是产品的个性与公众的思想感情的密切联系。通常，产品的魅力主要取决下列因素:一是方‘便，如便于携带、存放等;二是适应性强，即用途广泛;三是质量高;四是合乎顾客的地位或身份;五是可靠性:六是满足顾客的审美需要。许多名牌产品，一般都具有上述特点，能使顾客或公众获得多重满足。 (张燕逸撰张交审)
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条