The famous local brands are "parasitized" by fake goods and such cases infringed often take place,which make the local brands' reputation down and the invisible assets lost.

Forewarning mechanism of infringed crisis on regional brands;

For the real dilemma of frequent accidents and farmers heavy losses in the implicated effect of China s agricultural products,this paper analyzes the features and generant cause of the effct from the comparative perspective of industrial and agricultural products,and suggests the corresponding measure.