Chinese menswear brand K-BOXING showcases latest creations at fashion week
2021-03-26
On Wednesday, K-BOXING, a Chinese menswear brand, made its debut at the China International Fashion Week, together with its high-end line KB HONG and its light fashion business brand SuiJ-an.
With 41 years of focus on jackets, the brand understands the development of the market and the change of consumers' needs, developing a "multi-brand and multi- category" fashion group.
The collection presented is created under the lead of the brand’s current CEO and creative director Hong Boming.
The Autumn/Winter 2021 collection traces the brand's origins to Jinjiang of Quanzhou city, Fujian province, the starting point of the Maritime Silk Road.
Over 30 pieces of clothing express the traditional culture in a natural and modern way through the use of high-grade imported fabrics for tailoring and a mix of rigid and soft colors.
The collision of Chinese red and Chinese traditional collar design, the combination of Chinese-style prints and silk fabrics forms KB HONG's unique expression of oriental art; the tartan and paisley-style floral patterns introduce the classic in a modern way; the metallic fabrics outlines the landscape of the desert.
The brand presents the charm of the nation, and its love to the country in the creation.